Advertising

Turn Your Website Into a Lead Generating Machine!

At Lux Performance Ad Agency, we specialize in delivering high-impact Google AdWords campaigns tailored to your business goals. Our team of certified Google AdWords experts is dedicated to optimizing your ad spend, increasing your online visibility, and driving targeted traffic to your website. 

While 70-80% do scroll past ads, implementing a short term targeted Google ad campaign is a great way to generate leads month one through the 20-30%. This is to supplement the sustainable long term strategy of SEO. Both Google PPC, and SEO leads convert at a higher percentage because the customer is already searching for your service. This is not a bait and switch tactic where they originally were not interested. 

Why Google Ads?

Google AdWords, now known as Google Ads, is an exceptional channel for lead generation due to its unparalleled reach and precise targeting capabilities. With Google being the most widely used search engine globally, Google Ads allows businesses to tap into a vast audience actively searching for specific products or services. This intent-driven approach means that your ads are shown to users who are already interested in what you offer, significantly increasing the likelihood of generating high-quality leads. Additionally, the platform’s advanced targeting options, including demographic filters, location-based targeting, and keyword-specific ads, ensure that your marketing efforts are directed towards the most relevant and ready-to-convert audience. 93% of online experiences begin with a search engine. 80% of users ignore the paid ads, focusing on the organic results. SEO leads have a 14x higher close rate because the customer is already in need of your service.

The Benefits of Advertising on Google

Google AdWords, now known as Google Ads, is one of the most powerful and effective tools for digital marketing. It offers a multitude of benefits that make it an essential component of any comprehensive marketing strategy. Here’s why Google AdWords is crucial and why it stands out as an incredible lead generation tool:
Targeted Advertising
Google Ads allows for highly targeted campaigns. You can narrow down your audience by location, demographics, interests, and even the time of day. This precision ensures your ads are shown to the right people, increasing the likelihood of generating high-quality leads.
Measurable ROI
Google Ads provides detailed analytics and reporting tools that track every aspect of your campaign’s performance. From impressions and clicks to conversions and sales, you can measure your ROI with precision and make data-driven decisions to optimize your campaigns.
Fast Results
Unlike some organic marketing strategies that can take months to show results, Google Ads can drive traffic to your site almost immediately after your campaigns are launched. This quick turnaround is ideal for businesses looking to generate leads and sales quickly.

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High Conversion Rates
Users who click on Google Ads are often further along in the buying cycle and more likely to convert. They are actively searching for specific products or services, which means they have a higher intent to purchase compared to users who come across your business through other channels.
Competitive Advantage
Using Google Ads effectively can give you a significant edge over competitors. By appearing at the top of search results, your business gains increased visibility and credibility, making it more likely that potential customers will choose your offerings over those of your competitors.
Remarketing Opportunities
Google Ads includes powerful remarketing capabilities. You can re-engage visitors who have previously interacted with your site but didn’t convert. By showing them tailored ads across the Google Display Network, you increase the chances of converting these warm leads into customers.

Finally! A Company That Has Results To Back It Up

Google Ads operates on a pay-per-click (PPC) model, ensuring cost efficiency by charging advertisers only when their ads are clicked. This model allows for better budget management and ensures that marketing dollars are spent effectively. The platform’s comprehensive analytics and reporting tools provide insights into every aspect of your campaign’s performance, enabling continuous optimization and real-time adjustments. The ability to measure ROI accurately and make data-driven decisions further enhances the effectiveness of lead generation efforts. Combined with features like remarketing and seamless integration with other Google tools, Google Ads offers a robust, flexible, and highly effective channel for businesses looking to drive immediate and measurable results in their lead generation campaigns.

What Our Clients Say

Client Case Studies

Words From Our Clients

Zachary Gottlieb
Zachary Gottlieb
2024-03-22
High quality SEO and website services provided by a local company with years of experience. Kristian D’An and his team are experts when it comes to helping your business succeed in today’s digital marketplace. Give them a call for a free consult! You won’t regret it.
Joseph Canell
Joseph Canell
2024-03-19
Kristian and his team are very knowledgeable and helpful with my SEO and website services! His team is also very responsive, highly recommend.
Laurie Litwin
Laurie Litwin
2024-02-27
Kristian and his team built us an amazing website. They are fantastic to work with. Excellent communication and outstanding service. I highly recommend them to every company.
Shan Bakrac
Shan Bakrac
2024-01-23
Had great results from month one !! Amazing service!
Justin Fackler
Justin Fackler
2024-01-20
They just built an amazing website for my business. From start to finish it was such an easy process. They made the whole process a breeze and communication was on point.
Daniel Bonardi
Daniel Bonardi
2024-01-20
Kristian and his team are top-notch. Professional guidance for all business marketing. Lux designed our website, counseled us on SEO, and other marketing strategies that are already paying off. The communication is amazing and they immediately handle any issues or questions that may arise. If you’re looking for website design, logos, SEO, or any marketing guidance for your business you are doing yourself a disservice if you don’t go with Lux.
Arturo Uzdavinis
Arturo Uzdavinis
2024-01-19
Kristian, Terrance and the Lux team took the mystery out of marketing for my law firm and did a stellar job for us! Could not recommend more highly.
Shannon Sloan
Shannon Sloan
2023-09-21
I would 10/10 recommend Lux for SEO and Google Ads. I worked with Kristian on an account and in 3 months, we saw a 150%+ increase in engagement! They are knowledgeable, communicative, and efficient in what they do!
Michele Renee The Studio
Michele Renee The Studio
2023-09-20
I had a different company and while they were working on my SEO my traffic DEcREASED! I was paying them to get LESS Clients. Kristian told me not to expect growth the first month BUT on 1/2 of my key words my traffic DOUBLED! One month!! The best thing is that he communicates with me every month and really helps me understand my SEO strategy. (I almost feel Like an SEO expert. Lol) - if you want more clients hire LUX immediately.

Contact Us Now for a free Strategy Consultation!