In today’s online world, more than half of businesses (55%) are getting help from pros for search engine optimization (SEO). If you’re in Clearwater and running a business, you might want to think about why it’s smart to hire an SEO company. But before you make that call, ask yourself a couple of important questions. How can SEO make your Clearwater business stand out online? What tricks will they use to get more people to check out your website?
This blog is here to tell you why choosing an SEO company in Clearwater is a big deal and a smart move for keeping your digital game strong and successful.
Why Should You Invest in Expert SEO Services?
Investing in SEO services can bring you lots of benefits. Here are a few examples:
- Ask for Help in Specific Areas: SEO has different parts like off-page, local, and technical SEO. If you invest in SEO services, you can get help in these specific areas. It’s like having experts assist you in the parts you need the most.
- Outsource Tasks: With SEO services, you can give away some tasks like keyword research, creating content, and building links. It’s like having a team to take care of these important things, so you can focus on what you do best.
- Useful Software: SEO agencies often use software to keep track of rankings, measure return on investment, and more. It’s like having tools that help you see how well your SEO efforts are working.
- Create and Maintain a Strategy: SEO services don’t just do things for you; they help you create a plan and stick to it. It’s like having a roadmap to success in the online world.
The best part is, that by investing in SEO services, you free up your time. You get to concentrate on the projects that matter most to you, while the experts handle the nitty-gritty of getting your website noticed online.
In a hurry? Give us a call now at 813-856-5318
Our Expert SEO Services in Clearwater
Understanding SEO services is important. While each SEO company is different, it’s crucial to find one that provides all the services you need for SEO.
1. SEO Audit
An audit is a must for SEO services. It shows that your SEO company has taken the time and effort to understand your needs. If there’s no SEO audit, it might mean they’re not putting in the effort. A missing audit could also mean they’re not planning to create a strategy just for you. Instead, they might be using a template and skipping the important step of checking out your site.
The best strategies are the ones made just for your business and brand. So, make sure your SEO provider starts with a good audit to understand what will work best for you.
2. Analyze Competitors
Analyzing your competitors is crucial for optimizing your search engine optimization services. Your SEO company uses tools to figure out who your online and offline competitors are.
This information is like a secret weapon. It helps you plan your strategy and find ways to be better than your competitors. While many SEO agencies do an initial competitor analysis, it’s essential to choose companies that make it a regular part of their strategy.
They keep an eye on your competitors all the time, looking for chances to shine. For example, Lux Digital Marketing does this every quarter, staying on top of what your competitors are up to.
3. Custom Strategy
An important part of SEO services is having a plan that’s just for you. If you want the most out of your investment in SEO, a customized strategy for your business is key. This means more people visiting your website, placing orders, and reaching out to your company.
When you’re thinking about getting an SEO package, make sure your agency is giving you a custom strategy. Some SEO companies, especially the ones advertising “cheap SEO services,” might use one-size-fits-all plans. It’s like they’re copying and pasting the same approach for every business.
But here’s the thing: if you go with a standard SEO plan, your business might not get the best return on investment. These generic strategies often don’t get companies to the first page of search results. And since only 25% of searches go past the first page, you might be missing out.
To get the most out of SEO, make sure your team invests in services that give you a strategy tailor-made for your business.
4. Off-page Optimization
When you’re on the hunt for SEO services, make sure the package includes off-page optimization. This is a way to make things better for your search result rankings. One big factor is your backlink profile, which means the number and quality of websites linking to yours. It’s like getting a nod from others on the internet.
For instance, if a food blogger links to your site because they love the cookies you made for their wedding, that’s part of your backlink profile.
An SEO company might do things like:
- Promote Your Content: They reach out to webmasters and bloggers, telling them about your website.
- Create Shareable Content: They make content for your blog that people want to share.
- Optimize Google My Business: They make sure your Google My Business profile is in top shape.
When you’re talking to an SEO agency, ask if they include off-page optimization in their services. They’ll give you a rundown of what they offer and explain each part. This way, your team can make a smart choice when picking an agency.
5. On-page Optimization
On-page optimization is a big deal when it comes to SEO services. Your SEO agency works on making your website awesome for search engines like Google.
Here are some things they might do:
- Search Engine Optimization: They tweak things like meta descriptions and title tags to make Google understand your site better.
- Check Your Website Structure: They look at how information is arranged, fix redirects, and make sure your links inside the site work well.
- Make a Sitemap: They create a map for your website so search engines can navigate it easily.
- Fix Up Your Images: They make sure your website images are in top shape, following the best practices.
- Use the Right Keywords: They pick and use keywords that make sense for your website.
- Check the Usability and Speed: They look into how easy your website is to use, how fast it is, and if it looks good and works well.
If an SEO company doesn’t offer on-page optimization, they’re not really providing SEO services. So, if you want the full package, you might need to find another agency.
6. Monthly Reports
It’s crucial to team up with an SEO company in Clearwater that gives you reports every month. This way, your team can trust and feel sure about what the agency is doing. These reports give you a quick look at how well your SEO strategy is working.
Having regular meetings with your account manager is also a good thing. It’s a chance for your team to ask questions, talk about the reports one-on-one, and more. These routine meetings help everyone stay on the same page with your SEO agency. So, it’s like keeping the communication lines open to make sure everything is going smoothly.
7. Progressive Optimization
SEO is an ongoing thing. That’s why SEO services are often seen as a partnership between your company and the SEO agency.
Think of the agency as a constant companion, working with you all the time. They should be like an extra part of your team. This is why they talk about “progressive optimization.” It means they keep making your site better and better, always fine-tuning things.
The SEO experts don’t just stop; they keep looking for ways to make your SEO strategy even better and get you more return on investment (ROI). For example, your main contact at the agency might find new keywords you can aim for. This leads to creating new content that they can promote to webmasters and bloggers in your field.
Even if your SEO strategy is doing well, the goal is to make it just a bit more effective, like adding that extra touch. So, it’s really important that your company joins forces with an agency that gets this and sees the potential in your site.
Request a FREE Site Audit with the Best SEO Company in Clearwater
Unlock the full potential of your online presence with Lux Digital Marketing – your trusted partner for digital success. Call the Best SEO Company in Clearwater now, and let us tailor a strategic plan that maximizes your visibility, engages your audience, and boosts your business.
Your journey to digital prominence begins with a simple call. Dial us today and take the first step towards online success!
Services We Offer:
- Search Engine Optimization
- Web Design
- Google Maps Marketing
- Most importantly, ranking you number 1 on Google!