Local SEO Tarpon Springs
Using marketing to help increase your visibility and reach in order to generate more leads and traffic is a well known and researched tactic, other businesses in your area and even you market on a daily basis to further your business. However, there are relatively new areas in marketing emerging that revolve around the digital world, the amount of business done online is staggering and is only trended to grow as the internet expands its reach further. The specialized division of marketing responsible for helping businesses set up their online presence is known as digital marketing, and there are further specialties within digital marketing itself! Within digital marketing, there is local search engine optimization (or SEO for short), SEO is used to help businesses rank higher for keywords on Google related to the products or services they offer; for example, a roofing contractor in Miami is going to want to be found when someone searches “roofing contractor in Miami” on Google, there are thousands of these searches taking place daily and by not employing SEO you lose out on these hot leads. Local SEO takes this one step further, its goal is to get a business found consistently in local Google search results! Using local SEO in Tarpon Springs is a great way to gain the edge over your competitors in north Pinellas. Lux Digital Marketing is Saint Petersburg based digital marketing company that specializes in SEO and local optimization! We’ve decided to put together a concise explanation of what exactly local SEO is to clear up any confusion!
Google Map Pack
Think back to your last Google search for a product or service in the area around you; a common service for homeowners in Florida just happens to be solar panels! When you go to search “solar panels near me” you may notice that the first thing that pops up is a Google maps snippet with three or four local businesses offering what you searched, in this case local solar contractors pop up! For local services like this, 75% of all people conducting the search will click these first three links, only one in four people are left to get business from if you rank below this! Local SEO’s power of lead generation is undeniable, if you are a business owner that conducts most of their sales to a local audience it is more vital now than ever to be using local SEO to outrank your competition on Google! Lux Digital Marketing has extensive experience leveraging local SEO to help generate increased revenues and traffics for local clients around Tarpon Springs and Tampa Bay; many business owners crave communication and responsiveness and Lux considers these both core values! With constantly weekly updates and reliable monthly reporting, Lux takes pride in its ability to constantly keep you aware of what we are doing to optimize your business! Local SEO in Tarpon Springs is kicking off, and we want to take your company to the next level! Contact us today for more digital marketing information!